A word can paint a thousand pictures, or so said an old adage. This is how the world has been for all these years. Everyone communicated with each other through a series of coherently connected words that people made sense of.

A word can paint a thousand pictures, or so said an old adage. This is how the world has been for all these years. Everyone communicated with each other through a series of coherently connected words that people made sense of. Poets described beauty of the world, writers wrote about the joys of discovering something new, and the world’s craving for information continued on the textual search has been the back bone of internet for all these years. Google has a text box to search; most of internet is driven by getting the ‘words’ right, phone networks became popular on ‘texts’ fuelling consumers’ desire for instant information gratification.

All this has dramatically changed and the vey devices that spread the cult of text are responsible for ushering in the new revolution. This is the beauty of today’s evolving technology, it moves on changing the course of society in the process. Today a picture can paint a thousand words.

Everything is going visual, even the thesaurus has gone visual. If you haven’t then check out to know what visual can do to words. Yet this was early day experiment with visualization.

The new visual society behavior will have implications for the future

Rise of V-commerce:
Shazam has been changing the way music is being consumed today. The app ‘hears’ the music and identifies the music. This allows you to hear, learn more and share the music with your friends. Imagine the same being done to e-commerce. Consumers will be able to point their camera to any object, identify the brand, the retailers that are selling it, the best bargains on the web, order and complete the transaction. Imagine holidays, gadgets, schools, college courses all being sold through the power of visuals. eCommerce is really small, V-Commerce can change the face of retail.

The coming of age of V-Social Networks:
We all know that social networks have been the biggest drivers of adoption of internet all over the world. The ‘like’ button on Facebook makes life simple for a host of newbies who join the social networks. It reduces the barriers for them to join the conversation. Going forward this simple like button may transform into ‘own’ and ‘desire’ button. For a host of consumers who use the web to search before they buy (the virtual version of window shopping) the search dynamic can change permanently. By knowing if the right people own the brand in their own social network, buying the same thing will become that much simpler, and possibly quicker

Mainstreaming of V-Activism:
Of all people the traffic cops have been the ones to spot the potential of Visual Activism early. By allowing ordinary citizens to upload pictures of traffic offenders, and then prosecuting the offenders the cops have made ordinary citizens into activists. The simple act of being able to take a picture, post it on online networks and allowing it to spread across the social networks will make the world a place full of activists. Today a large part of this is political kind, to mobilize public opinion for very large causes. This will quickly trickle down to brands and every day issues. Tweeting about a faulty product with a picture definitely will get you a quicker and sharper response then just words. V-Activism is for all, and all it takes is a mobile camera. The entire visual society will make the world of brands a little more transparent. It will also blur the difference between real and virtual.

The merging of real and virtual with Visual will be the big driver of apps and acceptability of technology in near future

Original article is published here 

A word can paint a thousand pictures, or so said an old adage. This is how the world has been for all these years. Everyone communicated with each other through a series of coherently connected words that people made sense of.

A word can paint a thousand pictures, or so said an old adage. This is how the world has been for all these years. Everyone communicated with each other through a series of coherently connected words that people made sense of. Poets described beauty of the world, writers wrote about the joys of discovering something new, and the world’s craving for information continued on the textual search has been the back bone of internet for all these years. Google has a text box to search; most of internet is driven by getting the ‘words’ right, phone networks became popular on ‘texts’ fuelling consumers’ desire for instant information gratification.

All this has dramatically changed and the vey devices that spread the cult of text are responsible for ushering in the new revolution. This is the beauty of today’s evolving technology, it moves on changing the course of society in the process. Today a picture can paint a thousand words.

Everything is going visual, even the thesaurus has gone visual. If you haven’t then check out to know what visual can do to words. Yet this was early day experiment with visualization.

The new visual society behavior will have implications for the future

Rise of V-commerce:
Shazam has been changing the way music is being consumed today. The app ‘hears’ the music and identifies the music. This allows you to hear, learn more and share the music with your friends. Imagine the same being done to e-commerce. Consumers will be able to point their camera to any object, identify the brand, the retailers that are selling it, the best bargains on the web, order and complete the transaction. Imagine holidays, gadgets, schools, college courses all being sold through the power of visuals. eCommerce is really small, V-Commerce can change the face of retail.

The coming of age of V-Social Networks:
We all know that social networks have been the biggest drivers of adoption of internet all over the world. The ‘like’ button on Facebook makes life simple for a host of newbies who join the social networks. It reduces the barriers for them to join the conversation. Going forward this simple like button may transform into ‘own’ and ‘desire’ button. For a host of consumers who use the web to search before they buy (the virtual version of window shopping) the search dynamic can change permanently. By knowing if the right people own the brand in their own social network, buying the same thing will become that much simpler, and possibly quicker

Mainstreaming of V-Activism:
Of all people the traffic cops have been the ones to spot the potential of Visual Activism early. By allowing ordinary citizens to upload pictures of traffic offenders, and then prosecuting the offenders the cops have made ordinary citizens into activists. The simple act of being able to take a picture, post it on online networks and allowing it to spread across the social networks will make the world a place full of activists. Today a large part of this is political kind, to mobilize public opinion for very large causes. This will quickly trickle down to brands and every day issues. Tweeting about a faulty product with a picture definitely will get you a quicker and sharper response then just words. V-Activism is for all, and all it takes is a mobile camera. The entire visual society will make the world of brands a little more transparent. It will also blur the difference between real and virtual.

The merging of real and virtual with Visual will be the big driver of apps and acceptability of technology in near future

Original article is published here http://www.afaqs.com/planning-room/detail.html?id=5